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I'm Ian Barnard
A marketing strategist.
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BLOG
Sep 1, 2020
5 min read
The Right Way To Segment A Market
I’m going to show you how to start building a marketing strategy for any market, in any category, using market segmentation.
Jun 21, 2020
4 min read
Essential Market Research
The four types of market research every brand manager needs to know to build a successful strategy.
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